Unlock The Negotiation Code

Transform how humans and AI work together to achieve exponential value in every negotiation

Trusted by Organizations

The Negotiation Code

Drawing on real-world examples from high-stakes deals and complex challenges, the book distills proven strategies into clear, actionable steps. The book features the BEACONS™ FRAMEWORK and the NEGOTIATION PYRAMID, providing a systematic approach to mastering every aspect of negotiation.

the ai-driven process

Readers will learn how to prepare, package, and present their positions with precision, anticipate counterpart moves with AI-driven insight, and turn obstacles into leverage.

Prepare

Package

Present

The blueprint

The Negotiation Code is a practical and innovative guide to transforming the way humans and AI work together – unlocking exponential value in every negotiation. It goes beyond theory, showing how to integrate AI as a strategic partner, not just a tool, to sharpen thinking, reveal hidden opportunities, and achieve better outcomes faster.

This blueprint redefines what’s possible when human experience and AI intelligence work in perfect synergy – creating results that compound far beyond the deal itself. 

About me

When I was seven, my world changed forever. My father died in a tragic accident, leaving a silence no child should have to face.

Through this experience, my mother taught my sister and I that we were not victims. She taught us that we were strong enough to stand when life tried to knock us down. Strong enough to turn pain into purpose. She showed us that the hardest moments can be the best training ground for resilience, grit, and clarity.

Those lessons became the foundation of The Negotiation Code. They shaped my belief that life, like negotiation, is won or lost in how we respond under pressure, how we reframe challenges, and how we find opportunity where others see dead ends. I have learned to use the hardest moments in life as a training ground to rise higher, lead with purpose, and succeed even when the odds are stacked against you.

Harvard University Teaching

I teach a 10-week course on the intersection of Emotional Intelligence (EQ) and Artificial Intelligence (AI) in Negotiations to a diverse group of students at the Technology and Entrepreneurship Center, at the John A. Paulson School of Engineering and Applied Sciences.

The course explores how AI enhances decision-making while EQ remains essential for building trust, influence, and strategic outcomes in negotiations. 

The content is drawn directly from my upcoming book on negotiations, blending theory with real-world application.

Why Work with Me

Guy’s ability to navigate complex challenges with a clear vision and thoughtful approach is unmatched. His natural talent for building meaningful connections and fostering collaboration has consistently led to successful partnerships and outcomes.

Alex Simpson
Founder & Chairman

Guy has a genuine passion for connecting people across his global network and a knack for fostering valuable relationships. His insights, expertise, and collaborative spirit have been instrumental to our success.”

Brett Perlstein, CA(SA)
CEO & Founder of SearchKings™ Africa

Guy’s expertise in M&A and private equity goes beyond mere knowledge; it’s wisdom earned from hands-on experience.

Daniel Shainberg

Private Equity Managing Partner

Guy is a master connector who doesn’t just build networks; he builds bridges that lead to meaningful collaborations and real impact.

Noah Rosenfarb

CPA – Wealth Advisor

Guy doesn’t just understand Venture Capital and Private Equity; he lives it. His knack for predicting market movements has made him an invaluable cornerstone in our global investment strategy.

Yossi Tordjman

 Senior Investment Banker

His ability to make strategic connections is second to none. He doesn’t just introduce people; he brings together the right stakeholders to unlock real opportunities.

Jarrod Friedman, CA(SA)

Group Chief Financial Officer

Guy’s strategic thinking and depth of expertise make him an unparalleled asset when it comes to driving growth and shaping marketing strategies.

Russell Meyerowitz

Founder, Parkinson’s Wellness Fund

Guy is a wealth of knowledge… from startups to corporate conglomerates. I highly recommend Guy as an incredible asset to any board or team or as an advisor or mentor.

Samantha Skyring

CEO, Kalahari Desert Salt

His wealth of experience and profound insights in entrepreneurship and business management have been instrumental in helping us navigate challenging periods.

Jonathan Abir

CEO at AD Knight

Guy’s strategic insights and practical knowledge have been invaluable, enabling me to make informed decisions and achieve favorable outcomes in high-pressure situations.

Bertrand Delagneau

Senior Adviser to PE Funds & Boards

Guy’s ability to make difficult decisions with a sharp mind focused on the issue at hand is highly enviable.

Bade Aluko

Managing Partner at White Hibiscus Capital

Guy possesses an uncanny ability to see the broader picture even in complex situations, helping us make difficult decisions with an eye toward long-term strategy and growth.

Ido Levy

Founder & CEO at SafeMode

Guy is highly skilled in his field and demonstrates a strong commitment to achieving his goals. His expertise and determination ensure success in everything he sets his mind to.

Taryn Winer

CEO

Guy is a natural entrepreneur whose optimistic, visionary approach is backed by vast business and financial expertise.

Brett Steingo

Co-Founder & CEO of Civitas International

Guy approaches his work with a genuine sense of warmth and appreciation for those around him. He’s also incredibly generous with his network and proactively facilitates connections.

Aman Magoon

Co-Founder & Chief Product Officer at Adonis

Guy brings a wealth of knowledge and insightful strategies to promote success within any project. He provides well-grounded, innovative solutions to mitigate risks across various challenges.

Tal Rozenberg

Global Operations Senior Executive

Guy’s keen eye for global investment prospects, combined with his pragmatic planning, makes him a valued partner in any initiatives that he undertakes.

Shane Weissman

Senior Associate at Liquidity Group

Guy is an investment maestro with a knack for identifying lucrative opportunities across sectors. His financial prowess and strategic insights are second to none.

Jevin Cassel, CA(SA)

Visionary CTO & Strategic CFO

During our MBA journey, Guy’s leadership skills and deep grasp of business strategy significantly enhanced our collective performance, leaving an indelible mark on all of us.

Shelly Berkovitz

VP Product Management

Guy’s advisory role in our impact projects is a masterclass in actionable insights and focused strategy. He cuts through the noise to address the core issues, setting the stage for change.

Shiran Mlamdovsky Somech

AI Impact Leader

Working with Guy on VC and PE deals globally has been a rewarding experience. His keen understanding of finance and investment is second to none.

Dimitri Sokolov

Director of Engineering

Guy is a seasoned, sharp professional who carries himself with integrity. His global business acumen would be an asset to any organization seeking a fresh business perspective.

Omar A. Morillo, CFP® ChFC® AIF®

Wealth Advisor

Guy consistently contributed invaluable insights that significantly enhanced our strategy and approach to problem-solving. He is sharp, humble, and an overall pleasure to work with.

Ilana Diamond

Communications & Continuous Improvement Leader

Guy’s thoughtful contributions during our discussions played a meaningful role in shaping the direction of the Kellogg Global Investor Network.

Kostas Poulakidas

Attorney & Partner

Guy brings a comprehensive understanding of the startup ecosystem and excels at identifying long-term opportunities and challenges that are not readily apparent.

Oleg Kramer

Finance Executive & CPA

M&A and Private Equity Advisory

With over 50 boards advised and $1 billion+ in deal value across 100+ high-stakes transactions, I provide strategic guidance to companies and boards navigating complex negotiations, mergers, and growth strategies.



$1 billion+ in deal value

100+ high-stakes transactions

Keynotes

My talks combine practical negotiation strategies with powerful lessons on resilience and leadership. This consists of:
  • The Art of Resilience
  • Uncomfortable Transparency and Building Trust
  • Reframing Setbacks as a Call to Excellence
  • Building Relationships with EQ

Sign Up For My Newsletter

I share actionable insights and practical tools for leaders seeking to master negotiation, integrate AI into their strategy, and achieve exponential results in their most important deals.

Get in touch

Whether you’re interested in board advisory roles, speaking engagements, M&A guidance, or book updates, I’d love to hear from you.